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Celebrating 5 Years of Franchising: Interview with Conserva Irrigation Founder Russ Jundt

Since 2017, Conserva Irrigation has lived under the Outdoor Living Brands umbrella and has proven itself as a successful, in-demand business. Five years after opening their first franchise location, Landscape Management sat down with Conserva Irrigation Founder, Russ Jundt to discuss why Conserva was founded, the many milestones it’s hit, and the future of the company.

Conserva Irrigation: A Leader in Sprinkler Repair and Installation

Conserva Irrigation’s Driving Principle

Back in 2009, Russ said he was surprised to learn that there was no such thing as an irrigation franchise and he set out to fill that void. When asked about why he started Conserva Irrigation, Russ said the goal behind it was twofold.

“I founded the company to save the Earth’s fresh water, and I wanted to create a business model where we could create more financially independent business owners than what’s ever been created in the green industry. I wanted our owners to feel great about how they’re earning their money.”

Expanding Across the Country

In Conserva Irrigation’s first 90 days, Russ said they had more than 300 clients and knew he was onto something. Then in 2017, they adopted the franchise model and began expanding far beyond their first territory. Today, Conserva Irrigation has 50 franchise owners and 121 licensed territories across 26 states.

“We believe that by Dec. 31 of this year, we will be the largest landscape irrigation company throughout North America,” continued Russ.

Changing the “Status Quo”

When asked what he would write about for Landscape Management, if given the opportunity, Russ said he would like to “...challenge the existing irrigation industry to depart from business as usual. Challenge the status quo…Wasting water is no longer acceptable. One of two things needs to happen: Raise your standards and rise to the challenge, or go find another job. If you’re not going to rise up, there’s no room for you in the industry.”

You can find Russ’ full interview on

Outdoor Living Brands, Inc. is the market-leading franchisor of premium residential and commercial outdoor living services with multiple established national brands — Archadeck, Conserva Irrigation, and Outdoor Lighting Perspectives. Get started with us today!